So, I’ve been wanting to respond to John Green’s fantastic, insightful post about large advances versus smaller advances since it was posted. I haven’t until now because I kept thinking, “Yeah, well, I’m a newbie, who cares what I think?” but I couldn’t NOT post about it. Take my opinion for what you will, but here’s what I think:
(Quick warning: (LOL) I went off on several tangents and am not nearly as eloquent as John. But I tried.)
To break down my writing career: I’ve got an 8-book contract for a middle grade series. These books are bi-monthly.
There is NO ghostwriter and I’ve had a half-dozen people wink at me in person or e-mail me and ask who is helping me write these books.
No one. I’m writing them with the never ending support of my fab editor. I swear.
Moving on…
If *tomorrow* I was offered Shiny Big Advance from Different House (than my current house) that was a significant bump from what I’m currently making per book, here’s what I would consider:
· What’s the marketing plan? But I’d take into account that LOTS of things are promised in plans that are never carried out or so I’ve heard.
· Who is the editor? What’s his/her reputation?
· What’s the house’s track record with YA or MG in this specific line?
· Do I see a future for myself as a house author? Because really, I want a home. I do not want to bounce from house to house. I want to make a nest where I can stay and where marketing, sales, editors, art, etc will know me and want to get behind my books. Yes, I’ve heard the argument that it’s “risky” to put all of your clichéd eggs into that basket, but I disagree. That’s another topic entirely.
But ultimately, if it came down to Big Shiny Advance from Different House and Same Advance from My House, my answer would be:
I choose Same Advance from My House.
Truth:
I am not making Stephenie Meyer money.
I am a full time author.
I am not going to the movies every weekend or shopping at Saks.
I do go out some nights and enjoy NYC with my friends.
I worry about my career and if it will disappear after Canterwood.
I do not worry that I have a rep as a diva author or someone who is hard to work with.
I wake up sweating some nights thinking that all the Canterwood books only count as “one” and no one will ever like/buy another project from me that’s unrelated to my tween horse fiction.
I have days when I write 5000 words and am in love with my book.
I have moments when I hate myself for writing a chapter that makes no sense.
But I keep writing. And if I can’t write, I switch over to marketing or PR.
This (IMO) is the norm—the ups, downs, worries and triumphs.
I think it was Lisa McMann (please forgive me if I’m wrong) that made a comment at John’s blog that houses appreciate an author who does his/her own marketing. Sure, it’s another conversation entirely about what works, what doesn’t and if we can even really ever tell what translates into sales. But Lisa has a point—houses heart authors who work for their books and do not sit back and expect the house to do all of the PR. Consider the number of titles a marketing team has to work with—even if they had a giant budget, they’d never have time to work to the fullest extent on every book. Not because they don’t want to, but just because it’s physically impossible.
The week (June 2007) that I got my book deal, I went to Books-a-Million and bought two books on author promotion. I highlighted sentences, put sticky notes on every other page, read them at least three times and took those tips and applied them. After that? I realized every other author was reading the books and doing the same thing. It was time to get creative. I’ve tried to do as many different things as I can from vlogging to direct contact with my target readers to joining up with a major cosmetics company. Did any of it make a huge difference in sales? Would readers have found my books anyway? Who knows! I’ll never know. But I *tried.* I can sleep at night knowing I’ve done and continue to do all of the PR I can while still writing books and meeting my deadlines.
Yes, I am an author. But with that, IMO, one HAS to be a marketer and publicist. It’s now YOUR job as an author to step into those roles as need be. You’re no longer just an artist—you’re a business person.
Taking this in a slightly different direction, I also want to step in to defend editors and their role in this whole thing.
A *great* editor, no matter what advance he/she offers (it’s not a random number, it’s hours of paperwork and figuring profits and losses that would give anyone a giant headache) will fight for his/her book at EVERY meeting. This editor’s a$$ is on the line with every project.
Every project.
It’s stress on the editor as well. Perhaps more than on the writers. I know I’d be more stressed as an editor than a writer.
Think about it. If the *editor* acquires a book for a crazy amount of money and the book flops—it goes on the editor’s permanent record, too. It’s not just about us—the writers. It’s not the author vs. editor and how little editors are really trying to pay us as so many people think. I wholeheartedly disagree with that. Editors are trying to keep their jobs, make their lines a success and work with authors they believe in. They’re not sitting around trying to figure out how little they can offer an agent. Maybe some are, but I have yet to see it.
I’m over the “authors vs. editors” vibe. Just over it. We ALL work together. We have to! And this wasn’t even brought up in John’s post—I’m just tossing it in mine. It’s been floating around for a while and I just don’t see it as an “us vs. them” situation.
When TAKE THE REINS was on submission, I was incredibly intimidated by even the idea of an editor. I thought they were people with magical powers who ate caviar for lunch and bought books. I thought they read all day and spent nights at Broadway plays or at cool clubs. But they’re really JUST people, too, with high-powered jobs that are stressful. (EK, totally not saying you’re without magical powers!) ;)
I was offered an advance that allowed me to become a full time writer out of college. (Please note that I realize I do not have a family, owe a mortgage, etc—I know. It’s been pointed out to me many times.) It was amazing and terrifying at the same time. Amazing because I had four books to write. Terrifying because I had four books to write! But my advance was one that I made a goal for myself that I wanted to earn it out ASAP and always felt that it was a realistic possibility.
I’m *glad* my books didn’t go to auction and that I wasn’t offered a huge deal at twenty. That makes me think of messed up child stars. Maybe I would have become the LiLo of tween books. LOL.
I kind of like that I go to author drinks nights and am super intimidated by everyone. (I was that girl hiding behind my editor at a party when I saw Elizabeth Scott walk by because I admire her writing.)
I’m thrilled that my house backs me because I’m willing to play author, publicist and marketer even while on intense deadlines.
I’m happy that even when I sent my editor a note with my fifth book, it still said something like, “I think parts of this really, really suck! Argggh!! Please help me make it sparkly.” What would my note to her been like if I’d had Twilight money on the line?
As I think John or one of the commenters said (sorry, I don’t have time to reread the 100+ comments), the “hype” of auctions and six or seven figures for a book is overrated in many cases. Not all, but some.
Yes, one could quit his or her day job. Yes, that gives the person time to write the book. But it’s also an enormous amount of pressure. If that advance is not earned out, then what? It’s on your record. Houses see it when you sub Sparkly New Project unless you change your name. It would terrify me, personally, to have a giant advance and to worry about earning it out. I just got started in this business and I wouldn’t take the risk. But to those who can—I applaud you.
If I could continue to write tween for the same amount of money and do edgy YA, I would be thrilled. That’s my dream. I want to build a career for myself—not just one or two books and then POOF—disappear as a used-to-be writer. But John’s right, too, that much of this depends on the house. But it also depends on the editor. A house is a corporation—a business. An editor is real.
I have worked with many, many editors—I’m speaking more to mag eds since I’ve only had two book editors. Some editors (at now defunct magazines) couldn’t have cared less about my article, fought with me on every paragraph and made the entire process miserable. Or, they didn’t edit at all and ran the piece as it was. And guess what? I’m embarrassed by how bad some of those articles are when I look back on them now. When I went to different magazines with editors I knew and trusted, my pieces were better. I was a better write because I cared about impressing the editor and wanted to do the best job I could. We depended on each other and it built trust.
That’s how I feel about my books. I would *never* leave my editor, no matter how much money was thrown at me (groan and say “yeah, right” all you want—I get that everyone’s situations are different.) because my books would not be the same without this person’s input. Try to imagine Moulin Rouge directed by James Cameron instead of Baz Luhrman. Bad comparison, but both directors are SO different.
On the bi-monthly pub schedule that I’m on, it would be an unimaginable stress to work with someone I didn’t click with. The schedule is a strain enough, but I’ve got a team of people who truly care about my books and make my job easier.
That is why, again, IMO, high advances don’t automatically equate to a wonderful book. It’s the editor, marketing, sales, publicist and author who make a great book. And I’m NOT saying my books are great—I’m saying it takes many more things than a large advance to produce a fantastic book. It takes a collaboration between an editor and author who are willing to work more than you’d ever thought possible to create a book.
And, FYI, I like shiny, pretty things as much as the next person (and, I am a girl, hello!), but I also love the direction of my career and wouldn’t have wanted to build it any other way or with anyone else. Believe me or don’t. I would continue to write a book every five-ish weeks if it meant I could keep my career as an author, earn out my advances and have people in my house say positive things about me when they hear my name instead of groan and think about how much money I lost them.
And it’s time for me to stop talking.
I went sooo far off topic, it’s ridiculous. Thank you, John, for starting this subject. I’ve enjoyed it and have learned from every comment on your post.
What a weekend!
First, I made a goal I was sure I'd keep on Friday--4000 new words before midnight. Author Paula Yoo joined me and dubbed it "Friday 4k."
Well, I gave up around 1300 words. Epic fail. The chance to go out came up and I took it. And for once, I didn't feel bad about it! Usually, I'd beat myself up over not making my word count goal. But instead, I ended up going out with BFF and doing exactly what was needed for a ridic week.
I worked a little on Saturday and focused on the end incentive--a night out in my neighborhood with awesome friends. It was sooo nice to be in my neighborhood and not have to get on the train after a night out. There are lots of interesting places yet to be explored...
Today, I pulled the plug on the Internet and got serious. For real. I wasn't messing around, LOL. I got 4049 words down today, so I feel good about it. Better than yesterday's measly total!
Tomorrow, I'm going out with the Melissa Walker and Sarah MacLean. Fun!
Also, I've been getting blurb requests lately and I'm flattered, thank you! Please feel free to send me an e-mail and I can give you an address where to send your book. My rule, though, just FYI--I won't blurb a book unless I love it. I think that's what you're supposed to do...right?
AND! I found out through a neighborhood message board that...get ready...there is a stable near my park! Kensington Stables. OMG! I about died. I'm going to email them to see if I can come observe a few lessons, talk to the riders, maybe groom a lesson horse--anything! I'm insanely excited and would love to go and spend even a little time in the horsey environment. The killer? They offer trail rides in the park.
The park I adore.
That's where it's complicated. I had a spinal fusion for super severe scoliosis. So, if I rode a horse and fell, I could break or snap my rods and have to go through a spinal fusion *again* or become paralyzed. High stakes, right? But there are moments, every so often, where I want to risk it, get on a horse and RIDE! This is one of those moments.
People have argued to me that I could ride a "bomb proof" horse and would have nothing to worry about. But IMO, there's no such thing. Accidents happen and no horse is bomb proof. I don't believe it and I've met/ridden dozens of horses and have yet to find a BP horse.
*sighs* Tough decision.
And I also got a super quick rejection today. Sent the query and got a nice note back within hours. It's a mag I've been trying to crack for years and they had just assigned the topic I pitched to someone else. Getting close I think...it's just about timing! But that's a better rejection than "Um, hello. Have you read our mag before? Why are you pitching us something off topic?!" I haven't gotten one of those--I'm just saying that if you have to get a rejection, I got a nice one today.
And now to tackle e-mails from my reader girlies. :) Hope everyone had a fab weekend!
Yesterday, it got scary black outside, hailed, rained like it was going to flood and then stopped. The sky was pink and pretty ten minutes later as if it never happened. It was the perfect way to cap off the week.
I just couldn't stop myself from taking pics.
Blogging is about to get slowish (I think, anyway. Unless, R Pattz is spotted cuz then all bets are off!) because it's Insane Deadline Time and I'm feeling crazy behind. Which isn't really true. I'm not sooo behind, but it feels that way until I hit midpoint of the book. This is the panic stage of "Aahh! I better get words down or else!"
So, if I owe you an email (my reader girlies!) I'm sorry! I will respond ASAP, I promise. Thank you for writing me and I WILL write back. Just give me a little time or LITTLE WHITE LIES will be late and Editor K will confiscate my lip gloss until I finish it...that would be bad, ya know? :) There would be crying and Lip Smackers cotton candy withdrawal (my fave) and it would be sad.
Gotta get back to Sasha & Co., but I'll be blogging whenever I can. But know that I have to go into Manhattan on Wednesday. Yep. That means subway. And directions. And a high probabilty of something happening that's blog worthy.
Btw, thank you to Whitebrook Farm for blogging about the Girls' Horse Club fiction competition. (See blogger sidebar or old entry for deets).
Spread the word to your horse crazy friends! I'm a judge for the 2009 GHC fiction competition. Find the updated rules here! I hope you consider entering and good luck!
